Abercrombie & Fitch CEO Explains Why He Hates Fat Chicks | Elite Daily

Abercrombie & Fitch CEO Explains Why He Hates Fat Chicks | Elite Daily.

Apparently Abercrombie & Fitch’s CEO Mike Jeffries only wants beautiful people to wear his clothes.  Peep this:

“In every school there are the cool and popular kids, and then there are the not-so-cool kids.  Candidly, we go after the cool kids. We go after the attractive all-American kid with a great attitude and a lot of friends. A lot of people don’t belong [in our clothes], and they can’t belong. Are we exclusionary? Absolutely. Those companies that are in trouble are trying to target everybody: young, old, fat, skinny. But then you become totally vanilla. You don’t alienate anybody, but you don’t excite anybody, either,”

A little judgemental?  Then again, when you look like this, I can see why you want beautiful people to wear your clothes.

HI, I'M GARY BUSEY

HI, I’M GARY BUSEY

I’ll say this for the guy, he’s got balls.  It’s not like I shop at Abercrombie anyway :X.

0 thoughts on “Abercrombie & Fitch CEO Explains Why He Hates Fat Chicks | Elite Daily
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